FIFA World Cup Tickets: England sympathizers drink Robbie Williams as FIFA Music Ambassador after his iconic Three Lions collaboration and new World Cup hymn Desire for 2026 event. Robbie Williams accepted the position of FIFA Music Ambassador in 2025. The British songster brings decades of football passion to this new part.
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His appointment signals FIFA’s commitment to connecting music with the sport’s biggest moments. The pop star created Desire as the first sanctioned FIFA hymn. He wrote the track alongside collaborators Karl Brazil, Owen Parker, and Erik Jan Grob. Italian artist Laura Pausini features on the recording, adding transnational appeal to the composition.
Williams performed Desire live at the FIFA Club World Cup final in New Jersey on July 13, 2025. The hymn will play before every FIFA event match going forward. This includes all games at the 2026 World Cup across North America. FIFA President Gianni Infantino praised Williams for creating what he called a fantastic and emotional hymn.
The governing body believes music enhances addict connection to football. Williams brings unique creative vision to elevating these special sporting occasions through his musical moxie.
Group L FIFA World Cup: Three Lions Legacy Connects Williams to England
Williams preliminarily recorded a interpretation of Three Lions for the 2010 World Cup. He joined Russell Brand, David Baddiel, Frank Skinner, and Ian Broudie under the name The Squad. The recording took place at fabulous Abbey Road Studios with patron Trevor Horn.
These agreements exist alongside the AFA’s partnership with sports agency giant IMG, which is the governing body’s exclusive Asia-Pacific sponsorship agency until 2026. Although the Lexar partnership is global, the tech firm has a strong footprint in India, with an India-specific Instagram account that boasts 36,800 followers. Read More about their England Vs Ghana Tickets
Williams expressed excitement about sharing in the Three Lions design back also. He’d declined former football song offers because he felt nothing could match the original hymn. His involvement showed deep respect for England’s topmost football song.
The 2010 interpretation featured a full symphony and chorus. fabulous judge John Motson handed memorable moments. Soprano Olivia Safe delivered important melodramatic sections. The Official England Band and suckers from The Official England sympathizers Club also shared.
Brand described feeling emotionally overwhelmed while recording the song. He recalled Euro 96 recollections submerging back during the session. The funnyman prognosticated gashes whether England won or lost, showing the hymn’s profound emotional impact on sympathizers.
World Cup Tickets: England sympathizers Embrace Football chorales
The original Three Lions came synonymous with England football culture. Written for Euro 96, the song reached number one four separate times. Each map success coincided with major event juggernauts and renewed public platoon stopgap.
The hymn’s chorus about football coming home resonates deeply with English suckers. Three Napoleons have represented England since the 11th century. The hallmark features prominently on the public platoon emblem, creating perfect thematic alignment.
In 2018, England reached the World Cup semifinals under Gareth Southgate. Three Lions returned to number one as addict sanguinity peaked. The song vended 80,000 clones during that event run before sinking after Croatia ended England’s dream.
England’s women won Euro 2022, defeating Germany in the final. This represented the nation’s first major transnational event palm since 1966. The triumph reignited belief that success could return to English football at elderly position.
Football World Cup Tickets: Williams Football Passion Spans Decades
Williams demonstrated lifelong football devotion beyond musical benefactions. He tried copping Port Vale, the platoon from his birthplace Stoke on Trent. The proposed accession showed genuine commitment to supporting grassroots English football.
The songster regularly participates in Soccer Aid charity matches. The periodic UNICEF fundraiser features celebrities playing alongside former professional players. Williams has been a institution at these events for over 20 times. His England audience told multiple career opinions. Williams turned down multitudinous football song requests over the times.
He only agreed when systems met his high norms for quality and authenticity. The pop star understands football’s artistic significance in England. He recognizes how music and sport produce important emotional connections. His FIFA part allows combining these two heartstrings on the global stage.
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