World Cup Tickets: FIFA President Gianni Infantino has expressed enthusiasm for the new partnership between FIFA and global technology giant Lenovo for the upcoming FIFA World Cup 2026, stating that the collaboration will set new benchmarks in bringing football closer to fans worldwide.
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Lenovo was named the Official Technology Partner of FIFA during the prestigious Tech World ’24 event in Seattle, USA. This partnership will span the FIFA World Cup 2026 in Canada, Mexico, and the United States, as well as the FIFA Women’s World Cup 2027 in Brazil, alongside other FIFA tournaments.
Under this agreement, Lenovo’s wide range of technologies and innovations, particularly advancements in AI (Artificial Intelligence), will be integrated into the 2026 and 2027 tournaments. These innovations aim to enhance fan and broadcast experiences while making data more accessible to a global audience.
“It’s really wonderful to be here in Seattle with you and so many global tech leaders. Today starts a game-changing collaboration, not only for FIFA and Lenovo, but also for global football, or ‘soccer’, as you call it here in the US,” Mr Infantino told attendees in Seattle, one of the venues for matches in both the FIFA World Club World Cup 2025 and FIFA World Cup 26.
World Cup Tickets: Gianni Infantino Celebrates Landmark FIFA-Lenovo Partnership
“Our version of football, the style played by the Seattle Sounders and the (Seattle) Reign, rather than the Seattle Seahawks, is the world’s favourite sport,” the FIFA President added. “To help our brand of football flourish further, FIFA has big ambitions in the tech space and, while we have invented some great innovations in the past, we know that we can offer even more to the football world in the future.
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“This is a special moment for FIFA. The FIFA World Cup (in) 2026 will be the greatest show on the planet, an event unlike anything the world has ever seen. And for the FIFA Women’s World Cup in Brazil (in 2027), this will be a ground-breaking event, showcasing again how football unites the world. Over five billion people watched the last FIFA World Cup, and 2026 will beat that number, for sure.”
The FIFA World Cup 26 will be the first impression to feature 48 teams and to be hosted across three countries, while the FIFA Women’s World Cup 2027 will be the initial to be staged in South America. For the FIFA President, the two competitions will provide the perfect platform for FIFA to use knowledge responsibly and fairly to spread football’s unifying memorandum the world over.
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FIFA World Cup Final Tickets: Lenovo Becomes Official Technology Partner of FIFA
“Our ambition is not just to unite people with football, but to connect billions of people all around the planet with technology and AI. And the support and partnership of Lenovo will help us achieve that goal,” said Mr Infantino. “FIFA is ready to explore and adopt technology and AI to positively impact football, the world and unite it. So, let’s push the boundaries and make football more accessible and more equal to everyone across the world.”
The historic deal sees Lenovo take its residence alongside a select group of Official FIFA Partners. As the countdown to the newly expanded FIFA World Cup continues apace.
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“The biggest event in the history of humanity, with the most views, most nations participating, and surely, more data and technology rations than ever before will be powered by Lenovo,” Lenovo Chairman and CEO Yuanqing Yang told the FIFA President in shortest reference to the imminent FIFA World Cup 26. “Lenovo is honoured to convert part of your tradition and part of your future.”
The partnership between FIFA and Lenovo represents a transformative moment for football and technology. Signaling a new era in the fan experience and global accessibility of the sport. As FIFA’s Official Technology Partner, Lenovo will bring its expertise in artificial intelligence (AI). And cutting-edge innovations to the FIFA World Cup 2026 and FIFA Women’s World Cup 2027.
FIFA 2026 Tickets: FIFA Aims to Reach Global Audiences with Lenovo Partnership
Gianni Infantino, FIFA President, highlighted the importance of this collaboration. By leveraging Lenovo’s technological prowess, FIFA aims to reach unprecedented levels of engagement. Ensuring that the World Cup becomes more immersive and inclusive.
The 2026 World Cup will be historic, not only because it will feature 48 teams for the first time. It will be hosted across three countries Canada, Mexico, and the United States.
The collaboration will extend beyond just the men’s game. With the FIFA Women’s World Cup 2027 in Brazil marks. Through the integration of AI and advanced technologies. Lenovo will help FIFA make football more accessible to a global audience of billions. Uniting people from all corners of the world.
The FIFA-Lenovo partnership is set to revolutionize the football experience. integrating cutting-edge technology to enhance fan engagement and accessibility. As the world prepares for the historic 2026 and 2027 tournaments. This collaboration promises to unite billions globally. Pushing the boundaries of football and technology.
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